Fruit Shoot

Role : Brand strategy implementation, creative concepts, Art direction and executions  @BSUR

 

After adapting full on marketing strategy to the creative world, the theritorry for children’s play became so much bigger with the right gear at their side such as Fruit Shoot.

GO EXPLORE umbrella had so much of the concept potentials, it was unintentionally but instantly adopted by Nordics, Australia and the US.

The launch of the platform with Fruit Shoot brand campaign, won a Bronse Effie after it was launched on Dutch market. Very proud to be a creator of this platform and lead creative/art director on this account